This week I stumbled upon a brilliant report on how people make their purchase decision. For my work on the online food order app I am continuously looking into scientific sources to improve performance, conversion and online revenue. This report by Google discusses six biases influencing decision making. It's worth reading their full report, let me explain why.
As part of the food ordering app I am building, I needed to design a reliable way to link the app to external systems. These external systems are beyond my direct control and include different checkout registers, kitchen management systems and ticket printers. Read along for more on designing for the unknown and unreliable.
As part of the online food ordering app I'm building, I needed to design a scalable backend infrastructure that could handle lots of concurrent users. Scalability is considered a hard problem to tackle. Often it's presented like it's something magical, done by million dollar companies using secret tools. But, there is no such thing as magic, or is there?
Online ordering pages are more important than ever before. The COVID-19 virus, the resulting lockdowns and the social distancing rules have emphasised the need for a well-designed webshop user interface. This is surprisingly hard to get right!
Online payments are now more important than ever as businesses are disrupted by the COVID-19 virus. It drives my customers to seek new ways to make money online. I designed and implemented a (micro)payment system. This post is about achieving simplicity by solving complex challenges.